'2by4 campaign' 2014 launched on World TB Day: 24th March

'2by4', a communications' campaign hosted by Citizen News Service - CNS, a partner of Stop TB Partnership, along with other partners, was first launched in 2013. Over five hundred key informant interviews with people who had either completed treatment for tuberculosis (TB), including drug-resistant TB, or were then on treatment, their family members, other care providers and stakeholders, were done as part of the campaign in 2013. In 2014, the campaign is re-launched before World TB Day, 24th March, as issues it addresses have only gained relevance and urgency over the last year.

Why 2by4?
The campaign 2by4 refers to two key populations and four key issues CNS believes need more attention around World TB Day. 

The 2 key populations include children and women. The 4 key issues include: drug-resistant TB, laboratory and diagnostics, private-public partnership (PPP) and co-infections/ co-morbidities associated with TB.

2by4 campaign believes that besides strengthening TB care and control for those currently within reach of programmes, there is a compelling need to 'reach the unreached'. Therefore 2by4 campaign also supports the global initiative "Reach The 3 Million" facilitated by the Stop TB Partnership. Of the nine million people a year who get sick with TB, a third of them are "missed" by public health systems.  We support the call for a global effort to find, treat and cure the three million and accelerate progress towards zero TB deaths, infections, suffering and stigma.

Join hands: How to have your say?
* Join the e-consultation: If you are not a member of the Global Stop-TB eForum, then send an email to: Stop-TB-subscribe@yahoogroups.com to have your say in the online discussion.

* Become an organizational partner and endorse the campaign: send your organizational endorsement to Rahul Dwivedi at stopTB@citizen-news.org

* Tweet on Twitter using hash-tag (#tag): #2by4 #lunghealth and other appropriate tags. Follow us on Twitter (@cns_health )

* Follow us on Facebook page and have your say! www.facebook.com/CNS.page

* Get interviewed by CNS or have your say! Email: stopTB@citizen-news.org

* Email us your comments, perspectives and experiences at: stopTB@citizen-news.org

* Blog at CNS: www.citizen-news.org (send your blog post to stopTB@citizen-news.org)

For more information, contact: stopTB@citizen-news.org

PARTNERS | 2by4 was endorsed in 2013 by:
Abhinav Bharat Foundation
American Thoracic Society
Asha Parivar 
Citizen News Service - CNS
Global Alliance for TB Drug Development (TB Alliance)
Global Stop-TB eForum
National Alliance of People's Movements (NAPM)
Partnership for TB Care and Control in India
SEA-AIDS (Asia Pacific Regional eForum on HIV)
SMLS Trust (Amalapuram, AP, India)
TB Alert
Vote For Health campaign

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